Charitable Giving

Charitable giving is something we're very passionate about at Ellie Air. As a business we are committed to giving back and have a track record of consistently donating to multiple charities over recent years.

Our 2%+ Mission

This year we are committed to donating a combined total of over 2% of our revenue. 

 1% for the Planet

We partner with and donate 1% of our annual revenue to 1% For The Planet. 1% For the Planet gives to environmental causes to protect the environment. Founded in 2002, by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, 1% for the Planet's idea is simple: because companies profit from the resources they take from the earth, they should protect those resources.

Gem Legacy

We partner with and donate 0.5% of our annual revenue to Gem Legacy. Gem Legacy support vocational training, entrepreneurship and community development in East African artisanal gem mining communities.

Ellie Air Annual Charity Partners

In addition we donate at least 0.5% of our revenue per year to a variety of different charity partners chosen by our founder Lauren. This dynamic approach allows us to partner with local causes we are passionate about and those around the world who may need donations urgently. Just like our 1% For the Planet and Gem Legacy giving these donations are made monthly.

This year we are donating to the Word Forest Organisation, a Dorset Jurassic Coast charity who work with communities in Kenya to replant trees.

Charitable Projects 

The Hope Necklace

For each Hope Necklace sold we donate 10% of the sale to CALM, a London-based charity working to prevent suicide in young men,

The Wild Coast Ring

For each Wild Coast Ring sold we donate 5% of the sale to the Ocean Conservation Trust.

Charitable Giving History

In the fiscal year 20/21 we donated 1.33% of our net revenue to charities, all in-kind donations as we had no partnerships at that time.

In the fiscal year 21/22 we donated 1.85% of our net revenue to charities, including charities through 1% For the Planet, Gem Legacy, the Trussell Trust and others.

Details for fiscal year 22/23 coming soon!